The Impact of COVID-19 on Packaging Design and Production: A Case Study
Abstract
The COVID-19 pandemic was one of the biggest challenges in recent history that affected all aspects of socio-economic life, as well as the ecological environment of our planet. Before the pandemic, the packaging industry captured the interest of governments because of their commitments regarding designs for sustainability. These commitments intended to reduce single-use plastic packaging, increase the use of recyclable materials, and use eco-friendly materials. The crisis, however, has negatively impacted, and changed these priorities. The aim of this study is to provide an overview of the changes in packaging design and production during the COVID-19 pandemic, focusing on a case study in the food packaging industry. A secondary data analysis method was conducted to collect information for the process of comparing and evaluating the factors affecting the change of this industry, and a case study was conducted for the food packaging sector. The obtained research results showed that these companies had the ability to improvise in the context of the COVID-19 pandemic, and suggesst a potential model in order to solve urgent problems in the new context.
Keywords: packaging design, design for sustainability, COVID-19 pandemic, case study analysis
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