The Role of Stakeholders in the Development of Sustainable Marine Tourism in Makassar City: Tourism Governance Perspective
The development of sustainable marine tourism in Makassar necessitates active and collaborative participation from various stakeholders. This study aims to analyze the role of stakeholders in the development of sustainable marine tourism in Makassar City, with a specific focus on aspects of tourism governance. The research employs qualitative analysis, utilizing in-depth interviews and documentation studies to explore the involvement of stakeholders in the development of sustainable marine tourism. The results reveal that the government has played a facilitating role in the development of sustainable marine tourism by establishing Tourism Awareness Groups on several islands and improving infrastructure for smaller islands. The private sector has contributed to the promotion of various tourist destinations, particularly marine tourism, offering tour packages to attract both local and foreign tourists. The local community actively participates in tourism activities, providing services, crafts, art performances, and acting as local guides. Additionally, tourists are engaged in conservation efforts for marine tourism development and collaborate with local communities to promote sustainable tourism practices.
Keywords: tourism governance, role of stakeholders, sustainable marine tourism
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