Social Capital and Community Business Development


This study aims to determine the application of social capital toward community development in a particular business. This research uses a descriptive analytical method by using the in-depth interview of the business owners of Agro Tawon Petik Madu, Agro Tawon Tour guides, and community representatives belonging to the honey breeders group Agro Tawon Wisata Petik Madu. The result of the research shows that social capital influences the development of community business in Agro Tawon Wisata Petik Madu. More specifically, trust has a major effect on the distribution of the wasp seeds that will be used in the production of honey, while a network of honey farmers also makes the development of the business community grow better and can provide promotion without a high cost.



Keywords: social capital, business development, community development

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