Family Business Management Model on Fashion Home Industry Jambinese Batik


Since Jambinese batik industry is predominantly managed by family business, the study aimed to explore the management model of family business, its constraints and the solutions in conducting professional management practices. The subjects of the research are four creative home industries in processing Jambinese batik into various fashion attributes, ranging from attire, ‘lacak’, wall decorations to other forms in the city of Jambi. Using a qualitative approach, the data were collected through in-depth interviews, observations, documentation studies and triangulation. The result show that their management model is still traditional. In managing their business, they encounter with the problem of scarcity of craftsmen, raw materials and equipment that must be delivered from Java, market limitations and lack of awareness of batik home owners about the importance of financial recording and reporting. The solutions of their problem are discussed.



Keywords: home industry, traditional management, family business, Jambinese batik, craftsmen

[1] Daft, R. L. (2012). New Era of Management (tenth edition, International Student Edition). Thomson-South-Western.

[2] Hatten, T. S. (2009). Small Business Management Entrepreneurship and Beyond (fourth edition, International Student Edition). South-Western Cengage Learning.

[3] Hellriegel, D., Jackson, S. E., and Slocum Jr, J. W. (2016). Management A Competencybased Approach (eleventh edition, International Student Edition). Thomson SouthWestern.

[4] Matzler, K., Veider, V., Hautz, J. et al. (2015). The impact of family ownership, management, and governance on innovation. Journal of Product Innovation Management, vol. 32, no. 3, pp. 319–333.

[5] Nikolovski, L., Radevska, M., and Petkovska, E. (2016). Professional Management of Family Enterprises in Function of Adequate Adjustment of Diversity of Interest of Family and Business. UDC:334.722.24:005-027.561

[6] Simanjuntak, A. (2010). Prinsip-prinsip Manajemen Bisnis Keluarga (Family Business Dikaitkan dengan Kedudukan Mandiri Perseroan Terbatas (PT). Jurnal Manajemen dan Kewirausahaan, vol. 12, no. 2, September, pp. 113–120.

[7] Stewart, A. and Hitt, M. A. (2012). Why can’t a family business be more like a non-family business? Modes of professionalization in family firms. Family Business Review, vol. 25, no. 1 (Maret), pp. 54–86.