The Role of Strategic Orientations and Ambidextrous Innovation in the Accelerated Internationalization of INVs: Conceptual Framework and Research Agenda

Abstract

Over the past two decades, the growth of international new ventures (INVs) has stimulated a great deal of interest among international entrepreneurship (IE) scholars to understand how these entrepreneurial start-ups internationalize rapidly and navigate turbulent environments given their resource deficiencies. While the IE domain and INV phenomenon have developed an extensive body of knowledge with rich insights, the literature has been characterized as fragmented and lacking in theoretical development. Employing a collection of key strategic orientations which provide a holistic operationalization of IE, we develop a conceptual framework to better understand how INV’s innovation capabilities impact their pace of internationalization. Building on the dynamic capabilities view (DCV), we attempt to explain how INVs develop capabilities necessary for successful internationalization. Our conceptual framework compliments IE literature, as fostering a culture within the firm that advances ambidextrous innovation capabilities necessary for resource-constrained INVs to succeed in turbulent global markets. The study develops propositions and concludes with the directions for future research and implications for mangers who seek to expand their operations internationally.


 


 


Keywords: international new ventures, strategic orientations, ambidextrous innovation, environmental dynamism, accelerated internationalization

References
[1] Kamakura, W. A., Ramón-Jerónimo, M. A., and Gravel, J. D. V. (2012). A dynamic perspective to the internationalization of small-medium enterprises. Journal of the Academy of Marketing Science, vol. 40, no. 2, pp. 236–251.


[2] Weerawardena, J., Mort, G. S., Liesch, P. W., et al. (2007). Conceptualizing accelerated internationalization in the born global firm: A dynamic capabilities perspective. Journal of World Business, vol. 42, no. 3, pp. 294–306.


[3] Oviatt, B. M. and McDougall, P. P. (2005). Defining international entrepreneurship and modeling the speed of internationalization. Entrepreneurship Theory and Practice, vol. 29, no. 5, pp. 537–554.


[4] Knight, G. A. and Liesch, P. W. (2016). Internationalization: From incremental to born global. Journal of World Business, vol. 51, no. 1, pp. 93–102.


[5] Cavusgil, S. T. and Knight, G. (2015). The born global firm: An entrepreneurial and capabilities perspective on early and rapid internationalization. Journal of International Business Studies, vol. 46, no. 1, pp. 3–16.


[6] He, Z. L. and Wong, P. K. (2004). Exploration vs. exploitation: An empirical test of the ambidexterity hypothesis. Organization Science, vol. 15, no. 4, pp. 481–494.


[7] Teece, D. J., Pisano, G., and Shuen, A. (1997). Dynamic capabilities and strategic management. Strategic Management Journal, vol. 18, no. 7, pp. 509–533.


[8] Teece, D. J. (2007). Explicating dynamic capabilities: The nature and microfoundations of (sustainable) enterprise performance. Strategic Management Journal, vol. 28, no. 13, pp. 1319–1350.


[9] Zhou, L., Barnes, B. R., and Lu, Y. (2010). Entrepreneurial proclivity, capability upgrading and performance advantage of newness among international new ventures. Journal of International Business Studies, vol. 41, no. 5, pp. 882–905.


[10] Knight, G. A. (2001). Entrepreneurship and strategy in the international SME. Journal of International Management, vol. 7, no. 3, pp. 155–171.


[11] Lisboa, A., Skarmeas, D., and Lages, C. (2011). Entrepreneurial orientation, exploitative and explorative capabilities, and performance outcomes in export markets: A resource based approach. Industrial Marketing Management, vol. 40, no. 8, pp. 1274– 1284.


[12] Hughes, M. and Morgan, R. E. (2007). Deconstructing the relationship between entrepreneurial orientation and business performance at the embryonic stage of firm growth. Industrial Marketing Management, vol. 36, no. 5, pp. 651–661.


[13] Lumpkin, G. T. and Dess, G. G. (1996). Clarifying the entrepreneurial orientatio construct and linking it to performance. Academy of management Review, vol. 21, no. 1, pp. 135–172.


[14] Wiklund, J. and Shepherd D. (2003). Research notes and commentaries: Knowledgebased resources, entrepreneurial orientation, and the performance of small and medium-sized businesses. Strategic Management Journal, vol. 24, no. 13, pp. 1307– 1314.


[15] Prange, C. and Verdier, S. (2011). Dynamic capabilities, internationalization processes and performance. Journal of World Business, vol. 46, no. 1, pp. 126–133.


[16] Knight, G. A. and Kim, D. (2009). International business competence and the contemporary firm. Journal of International Business Studies, vol. 40, no. 2, pp. 255– 273.


[17] Slater, S. F. and Narver, J. C. (1993). Product-market strategy and performance: An analysis of the Miles and Snow strategy types. European Journal of Marketing, vol. 27, no. 10, pp. 33–51.


[18] Von Hippel, E. (1986). Lead users: A source of novel product concepts. Management Science, vol. 32, no. 7, pp. 791–805.


[19] Hult, G. T. M., Hurley, R. F., and Knight, G. A. (2004). Innovativeness: Its antecedents and impact on business performance. Industrial Marketing Management, vol. 33, no. 5, pp. 429–438.


[20] Hult, G. T. M. and Ferrell, O. C. (1997). A global learning organization structure and market information processing. Journal of Business Research, vol. 40, no. 2, pp. 155– 166.


[21] Voudouris, I., Dimitratos, P. and Salavou, H. (2011). Entrepreneurial learning in the international new high-technology venture. International Small Business Journal, doi: 10.1177/0266242610369739.


[22] Farrell, M. A. (2000). Developing a market‐oriented learning organization. Australian Journal of Management, vol. 25, no. 2, pp. 201–222.


[23] Cohen, W. M. and Levinthal, D. A. (1990). Absorptive capacity: A new perspective on learning and innovation. Administrative Science Quarterly, vol. 35, no. 1, pp. 128–152.


[24] Wei, Z., Yi, Y., and Yuan, C. (2011). Bottom-up learning, organizational formalization, and ambidextrous innovation. Journal of Organizational Change Management, vol. 24, no. 3, pp. 314–329.


[25] Keskin, H. (2006). Market orientation, learning orientation, and innovation capabilities in SMEs: An extended model. European Journal of Innovation Management, vol. 9, no. 4, pp. 396–417.


[26] Salancik, G. R. and Pfeffer, J. (1978). A social information processing approach to job attitudes and task design. Administrative Science Quarterly, vol. 23, no. 2, pp. 224–253.


[27] Mort, G. S. and Weerawardena, J. (2006). Networking capability and international entrepreneurship: How networks function in Australian born global firms. International Marketing Review, vol. 23, no. 5, pp. 549–572.


[28] Lee, C., Lee, K., and Pennings, J. M. (2001). Internal capabilities, external networks, and performance: A study on technology-based ventures. Strategic Management Journal, vol. 22, no. 6–7, 615–640.


[29] Kyriakopoulos, K. and Moorman, C. (2004). Tradeoffs in marketing exploitation and exploration strategies: The overlooked role of market orientation. International Journal of Research in Marketing, vol. 21, no. 3, pp. 219–240.


[30] Hughes, M., Martin, S. L., Morgan, R. E., et al. (2010). Realizing product-market advantage in high-technology international new ventures: The mediating role of ambidextrous innovation. Journal of International Marketing, vol. 18, no. 4, pp. 1–21.


[31] Tushman, M. L. and O’Reilly III, C. A. (1996). Ambidextrous organizations: Managing evolutionary and revolutionary change. California Management Review, vol. 38, no. 4, pp. 8–30.


[32] Han, M. and Celly, N. (2008). Strategic ambidexterity and performance in international new ventures. Canadian Journal of Administrative Sciences/Revue Canadienne des Sciences de l’Administration, vol. 25, no. 4, pp. 335–349.


[33] Gassmann, O. and Keupp, M. M. (2007). The competitive advantage of early and rapidly internationalising SMEs in the biotechnology industry: A knowledge-based view. Journal of World Business, vol. 42, no. 3, pp. 350–366.


[34] Autio, E. (2005). Creative tension: The significance of Ben Oviatt’s and Patricia McDougall’s article ‘Toward a theory of international new ventures’. Journal of International Business Studies, vol. 36, no. 1, pp. 9–19.


[35] Covin, J. G. and Slevin, D. P. (1989). Strategic management of small firms in hostile and benign environments. Strategic Management Journal, vol. 10, no. 1, pp. 75–87.


[36] Jaworski, B. J. and Kohli, A. K. (1993). Market orientation: Antecedents and consequences. The Journal of Marketing, vol. 57, no. 3, pp. 53–70.


[37] Javalgi, R. G., Hall, K. D. and Cavusgil, S. T. (2014). Corporate entrepreneurship, customer-oriented selling, absorptive capacity, and international sales performance in the international B2B setting: Conceptual framework and research propositions. International Business Review, vol. 23, no. 6, pp. 1193–1202.


[38] Hanvanich, S., Sivakumar, K. and Hult, G. T. M. (2006). The relationship of learning and memory with organizational performance: The moderating role of turbulence. Journal of the Academy of Marketing Science, vol. 34, no. 4, pp. 600–612.


[39] Cadogan, J. W., Kuivalainen, O. and Sundqvist, S. (2009). Export market-oriented behavior and export performance: Quadratic and moderating effects under differing degrees of market dynamism and internationalization. Journal of International Marketing, vol. 17, no. 4, 71–89.


[40] Torkkeli, L., Puumalainen, K., Saarenketo, S., et al. (2012). The effect of network competence and environmental hostility on the internationalization of SMEs. Journal of International Entrepreneurship, vol. 10, no. 1, pp. 25–49.


[41] Zahraa, S. A. and Garvis, D. M. (2000). International corporate entrepreneurship and firm performance: The moderating effect of international environmental hostility. Journal of Business Venturing, vol. 15, no. 5, pp. 469–492.


[42] Jarvenpaa, S. L. and Leidner, D. E. (1998). Communication and trust in global virtual teams. Journal of Computer‐Mediated Communication, vol. 3, no. 4.


[43] Gabrielsson, M., Gabrielsson, P. and Dimitratos, P. (2014). International entrepreneurial culture and growth of international new ventures. Management International Review, vol. 54, no. 4, pp. 445–471.


[44] Martin, S. L. and Javalgi, R. R. G. (2016). Entrepreneurial orientation, marketing capabilities and performance: The moderating role of competitive intensity on Latin American International new ventures. Journal of Business Research, vol. 69, no. 6, pp. 2040–2051.