Luntiang Basura (Green Wastes): A Case Study of Three Filipino Ecopreneurs in Upcycling


Currently, the Philippines is facing the challenges of devastating disasters brought about by accelerated global warming that continuously fuel the unthinkable climate change problems. Pollution has been identified as one of the major contributors to global warming. In the light of this gargantuan problem, alternative business processes must be resorted to for humankind to continue our existence in this planet. This paper aims to show, by way of a case study, that engaging in upcycling business, a more creative and upscale recycling, can be financially rewarding, socially responsible and at the same time help protect the environment by impacting the zero-waste campaign in a major manner – i.e., helping solve the solid waste problem. The case study features three well-known, passionate ecopreneur/upcyclist subjects who concretize and attest to the sustainability of the environment by using wastes as primary raw material inputs in their production process, producing beautiful artisan goods that command high price in the market; thus, providing desired profitability for
the company.

Keywords: ecopreneurs, green wastes, upcycling.

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