The Influence of Entrepreneurship Knowledge, Financial Literacy, and Motivation on Students' Interest in Building a Start-up Business

Authors

  • Luh Indrayani Faculty of Economics, Universitas Pendidikan Ganesha, Singaraja, Indonesia
  • Komang Endrawan Sumadi Putra Faculty of Economics, Universitas Pendidikan Ganesha, Singaraja, Indonesia
  • Anak Agung Yudha Martin Mahardika Faculty of Economics, Universitas Pendidikan Ganesha, Singaraja, Indonesia
  • Kadek Ari Artadewi Faculty of Economics, Universitas Pendidikan Ganesha, Singaraja, Indonesia
  • Ida Ayu Putu Cintya Paramitha Faculty of Economics, Universitas Pendidikan Ganesha, Singaraja, Indonesia

DOI:

https://doi.org/10.18502/kss.v9i4.15063

Abstract

This study aims to determine the destruction of entrepreneurial knowledge, financial literacy, and motivation for students’ interest in building a business startup. This study is a quantitative study with 167 respondents. The sample determination method uses a purposive sampling technique by determining the number of samples using the Slovin formula. The data used are primary data obtained through the dissemination of questionnaires and measured using a Likert scale. The data analysis technique uses multiple linear analysis techniques with its processing using SPSS. The results showed that entrepreneurial knowledge, financial literacy, and motivation had a positive and significant effect on students’ interest in building business startups.

Keywords: startup business, entrepreneurial knowledge, financial literacy, motivation

References

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Published

2024-01-24

How to Cite

Indrayani, L. ., Endrawan Sumadi Putra, K. ., Agung Yudha Martin Mahardika, A. ., Ari Artadewi, K. ., & Ayu Putu Cintya Paramitha, I. . (2024). The Influence of Entrepreneurship Knowledge, Financial Literacy, and Motivation on Students’ Interest in Building a Start-up Business. KnE Social Sciences, 9(4), 121–132. https://doi.org/10.18502/kss.v9i4.15063