The Influence of Quality of Islamic Service and Institution Image to Donor Trust at National Amil Zakat Institute (LAZNAS)

Abstract

Zakat Institution (LAZ) is a religious social institution that plays a role in collecting zakat, infaq, alms and waqf (ZISWAF) from muzakki/donors which then distributing in the form of empowerment program addressed to mustahik which is classified asnaf. To increase ZISWAF fund raising, a managerial strategy that is directly related to LAZ services to donors is required. Providing good service quality and enhancing the institution image both in the eyes of donors and the community is an effort to increase ZISWAF fund raising. Good service quality will have an effect on increasing the satisfaction and trust of donors and institution’s image which is the main attraction for donors or the society which if run well will have implications on the satisfaction of donors and their trust. The results of this study indicate that the Islamic service quality significantly influence the satisfaction of donors, the Islamic service quality does not significantly influence the donor trust, the institution image does not significantly influence the satisfaction of donors, the institution image not significantly influence the donor trust and donor satisfaction significantly donor wealth. Limitations in this study is the scope of the research area is less extensive. Type of Paper: Empirical


 


 


Keywords: quality of Islamic service, institution image,satisfaction,donor trust, intervening variable

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