KnE Social Sciences

Utilised Artificial Intelligence (AI) to Determine the Extent of the Influence of Brand Identity on Purchasing Decisions Towards KFC Products in Daerah Istimewa Yogyakarta (DIY)

Rizqa Putri Aldina, Ifada Rahmayanti — Tue, 19 Nov 2024 00:00:00 +0000

The purpose of this research is to use artificial intelligence to determine the influence of brand identity on purchasing decisions for KFC products in Daerah Istimewa Yogyakarta (DIY). This study uses quantitative methods to collect data, by distributing questionnaires in the form of GForms through WhatsApp. Non-probability sampling is used for this purposive sampling research. Trends in the data are analyzed using the artificial intelligence (AI) IBM SPSS Modeller. AI is used to help analyze the relationship between brand identity and purchasing decisions for these products. The findings of this study confirm the assumption that brand identity has a significant effect on purchasing decisions, thus validating previous theories and research conducted by experts on the topic. The practical implications of these research findings are expected to benefit KFC business actors in DIY, as they also demonstrate the important role of AI in helping to uncover various assumptions about the influence of brand identity on purchasing decisions.

Keywords: brand identity, artificial intelligence, purchasing decision, marketing strategy, self-image, personality

Intelligent Data Management for Small Business Enhancement

Veronika Zaslavskaia — Tue, 19 Nov 2024 00:00:00 +0000

In the industry 4.0 era, there exists a pressing need for intelligent data management solutions to enhance the operations of small businesses. This study introduces a pioneering methodology that harnesses the power of AI-driven analysis of internal voice communications, an often-overlooked source of valuable insights within the small business environment. The research centers on an advanced platform that utilizes the Regularized Bayesian Approach, meticulously tailored for the processing of unstructured and semi-structured data, with a specific focus on internal voice messages. This methodology enables the generation of in-depth insights into employees’ emotional, psychological, and motivational states. Furthermore, the integration of data with a psychometric system enables the production of comprehensive personality evaluations, providing digital portraits for every employee. These portraits offer valuable insights into employee well-being and motivations, particularly beneficial for small businesses with limited HR resources. The potential benefits for small businesses are multifaceted and research-driven, including enhanced employee safety, improved efficiency, advanced risk management, and streamlined HR processes. Additionally, this research underscores the growing relevance and potential of this approach in the Emotion AI market. Through the analysis of voice messages, entities, intent, and relationships between utterances can be discerned, offering a comprehensive view of employee sentiment, loyalty, and satisfaction. This study serves as the foundation for fostering a positive work environment, enhancing productivity, and providing a roadmap for mental health improvement and reduced attrition in small businesses. It contributes to the evolving field of intelligent data management and its applications in enhancing small business operations.

Keywords: voice recognition, small business enhancement, emotion AI, artificial intelligence, Bayesian approach

The Impact of Smart Farming Technology on Agricultural Productivity: Evidence from a Large-scale Database in Thailand

Bang-Ning Hwang, Siriprapha Jitanugoon, Pittinun Puntha — Tue, 19 Nov 2024 00:00:00 +0000

Thailand 4.0 is a national strategy focused on integrating digital technologies and innovation to drive economic development in Thailand. The agricultural sector, a vital part of the economy, plays a crucial role in this strategy. One key initiative is the smart farming project, which aims to enhance agricultural productivity. This study aims to examine the impact of Thailand’s smart farming project on agricultural productivity within the context of this policy. In pursuit of this objective, the study adopts a quantitative research methodology, employing a comprehensive analysis of secondary data. The data utilized in the study is obtained from reliable sources, namely the Office of the National Economic and Social Development Council and the FAOSTAT database. This dataset spans the period from 2006 to 2020 and undergoes meticulous analysis through the application of a specified equation. The study findings demonstrate that higher growth rates of total output relative to total inputs result in noticeable improvements in agricultural total factor productivity. This positive outcome can be attributed to the significant influence exerted by Thailand 4.0 and smart farming policies. Consequently, the adoption of smart farming practices in Thailand leads to significant advancements in agricultural productivity. Based on these results, the study provides valuable insights into the implications of Thailand 4.0 for agricultural development and offers recommendations for policymakers and stakeholders. These recommendations involve strategies to leverage digital technologies in agriculture, promote innovation, enhance digital literacy and skills among farmers, and address challenges that hinder the effective implementation of digital transformation initiatives.

Keywords: Thailand 4.0 policy, smart framing, agricultural total factor productivity, innovation, sustainable development

Measuring Energy Efficiency of Power Plants Using Data Envelopment Analysis: A Bibliometric Study

Syarifa Hanoum, Tifany Hasyana Putri, Sardar M.N. Islam — Tue, 19 Nov 2024 00:00:00 +0000

Electricity resources have emerged as a global necessity, with increased demand coinciding with the issue of global warming and the resulting surge in greenhouse gas emissions. Improving power generation efficiency is crucial to addressing this critical problem. This article compiles and analyzes published research focused on efficiency measurement using Data Envelopment Analysis (DEA) in power plants, drawing data from two major journal databases: Web of Science and Scopus. A comprehensive screening process yielded a dataset comprising 162 articles within the realm of DEA in power plant analysis. A bibliometric analysis reveals interesting findings: the most prolific journal in this domain is “Energy Economy,” while “Energy Policy” holds the utmost influence. Notable contributors include China, Iran, and the United States, and an in-depth examination of the ten most impactful articles is also provided. Further scrutiny of citation networks and bibliographic coupling unveils various clusters with distinct thematic areas.

Keywords: Data Envelopment Analysis (DEA), power generation, bibliometric

Evaluation and Design of Service Quality Improvement at Shopee Food Surabaya

Tue, 19 Nov 2024 00:00:00 +0000

The market presence of Shopee Food in Indonesia is rather recent as compared to its rival companies. Shopee Food is now implementing an expansion strategy in several regions of Indonesia with the aim of augmenting its consumer base. Service quality holds significant importance in influencing consumer decision-making processes pertaining to online food purchases. The primary objective of this study is to ascertain the fundamental indicators of service quality for Shopee Food and provide appropriate methods to enhance the overall quality of service provided. The present study utilizes the approaches of Importance Performance Analysis (IPA) and House of Quality (HOQ). Consequently, there is a need for improvement in three essential parameters. In addition, the House of Quality employs a set of three measures to generate recommendations for enhancing service quality.As such, organizations have the capacity to make four endeavors in order to enhance the quality of essential services. The primary objective of improving service quality is to address issues and optimize the efficiency of application responses.

Keywords: house of quality, importance performance analysis, online food delivery, service quality

Valuation Methodologies for Start-ups in Indonesia: A Bibliometric Analysis

Tue, 19 Nov 2024 00:00:00 +0000

The start-up industry in Indonesia is receiving a lot of interest from businessmen, investors, and researchers. Reliable valuation techniques are essential for investors and business owners alike in Indonesia’s dynamic startup ecosystem. This study maps the structure of startup valuation research in the Indonesian setting using bibliometric analysis. It also examines how research subjects have changed over time and evaluates the significance of key studies. This study carefully examines the usual traits of new businesses in Indonesia, concentrating on both financial and non-financial factors. To illustrate the entire strategy adopted, start-up valuations frequently mix quantitative techniques like discounted cash flow (DCF) with qualitative assessments. There are still several calculating components that are not standardized when doing assessments at start-up. Therefore, valuation is more art than science. This bibliometric analysis delivers unique insights into research by syncing and visualizing knowledge networks, helping entrepreneurs, investors, and policy makers to comprehend the existing environment and future direction of startup assessment approaches in Indonesia. It uses co-word analysis to examine this topic’s knowledge structure. As a result, the research finds 163 journal articles related to start-up valuation. In addition, four clusters are found to describe the current state of start-up valuation: start-up, investment, venture capital and discounted cash flow.

Keywords: start-ups, Indonesia, valuation, bibliomeric analysis

The Influence of Employer Branding on College Students' Willingness to Apply: Exploring Social Media as a Moderator

Ni Gusti Made Rai, Sri Yayu Ninglasari, Troy Theofilus Wijaya — Tue, 19 Nov 2024 00:00:00 +0000

This study aims to investigate the influence of employer branding on the willingness to apply for a job at a startup company, using social media as a moderating variable. The respondents of this research are 409 third-year students from the top 10 universities in Indonesia. This study employs a quantitative method with a purposive sampling approach. It utilizes surveys and data analysis through PLS-SEM. The findings of this study indicate that five indicators of employer branding, namely interest value, social value, economic value, development value, and application value, have a significant impact on job application intention. Furthermore, the study also reveals that social media does not directly influence these aspects of employer branding, except application value. This research is expected to provide insights and a foundation regarding the impact of employer branding and the use of social media on job application intention for relevant companies.

Keywords: employer branding, social media, willingness to apply, start-up

Enhancing Organizational Performance Through Integrated ERP-Based Balanced Scorecard Systems: A Case Study

Didik Wahjudi, Henry Novianus Palit, Siok Ping — Tue, 19 Nov 2024 00:00:00 +0000

Organizations must continuously thrive to remain successful in the highly competitive business landscape. An integral aspect of achieving this success is implementing an efficient performance management system (PMS) that regularly monitors organizational performance. Large companies often employ Enterprise Resource Planning (ERP) systems to integrate data and information across various departments and business units within the company group, providing easy, comprehensive, and structured data collection. However, despite the advantages of ERP systems, a considerable amount of valuable data goes to waste as it is not integrated with the company’s PMS. This study aims to develop a balanced scorecard-based performance management system that utilizes the existing ERP system in a furniture company. In-depth interviews with the board of directors and general managers were conducted to assess the need for the PMS, formulate a strategic map and scorecard, determine scorecard weights, and establish targets for each category. During the implementation phase, it was observed that the financial indicators consistently fell below the baseline values, signaling an urgent need for management intervention. However, indicators from three other perspectives demonstrated relatively better performance than those from the financial perspective. This discrepancy emphasized the need to revise the strategic map, as solid performance in the other perspectives should translate into positive financial indicators. The management of the company validated the initial implementation results of the performance management system by noting a concerning decline in the company’s liquidity. This study argues for the importance of integration between the ERP system and the BSC performance management system, where the implementation of the ERP system alone cannot indicate the critical conditions experienced by the company.

Keywords: Enterprise Resource Planning (ERP), performance management systems, balanced scorecard, case study

Value Chain Analysis in the Film Industry: A Literature Review

Andi Surja Boediman, Nyoman Pujawan, Imam Baihaqi — Tue, 19 Nov 2024 00:00:00 +0000

The film industry has undergone significant transformation due to technological advancements and shifts in consumer behavior. The original value chain concept was introduced by Porter (1985), and has been widely adapted to represent activities within the film industry, including production, distribution, and exhibition. This study employs a literature review to uncover the evolution of the value chain and use it as a theoretical framework for the film industry, which includes understanding the value chain dynamics, assessing competitiveness, adapting to digitization, and employing the concept of value networks. The methodology involves a structured search strategy across diverse sources, supplemented by snowballing, aiming to extract insights into integrating the value chain model with the industry. The findings demonstrate that the value chain concept signifies interconnections among different stages of the film industry, enhancing value creation and competitive advantage, with effects on digitization and digital distribution. By recognizing the activities within the value chain, the film industry can strategically optimize its processes, adapt to evolving trends, and make informed decisions that increase competitiveness. By connecting theoretical foundations with practical implications, the findings of the study contribute to an enriched understanding of film industry dynamics, value creation, and competitive strategies, offering valuable insights to practitioners, researchers, and stakeholders.

Keywords: value chain, film industry, competitiveness, vertical integration, digital distribution

Assessing Labor Efficiency Management in a Power Plant Company Using Data Envelopment Analysis

Santo Aziz Zotuho Wau, Syarifa Hanoum, Nugroho Priyo Negoro, Fadila Isnaini — Tue, 19 Nov 2024 00:00:00 +0000

To achieve company goals, labor is an essential resource. The presence and quality of labor, as aligned with the company’s strategy and operations, can improve or develop company performance in the future. The importance of the workforce makes its management equally important because the strategy or method used in managing the workforce can determine its success. This research focuses on evaluating labor management in a power plant company that has a workforce with two statuses, namely permanent labor and outsourced labor. In order to evaluate the labor management in this power plant company, we use the Data Envelopment Analysis (DEA) approach, aiming to measure the efficiency of its labor management and then provide improvement recommendations for better labor management. The DEA calculation model is input-oriented, focusing on minimizing inputs with constant outputs. Input variables directly related to labor management are the reason for choosing this calculation model. The results of the evaluation show that labor management in the last year of the evaluation was already running optimally. However, implementing digitalization in the future could improve efficiency by reducing the number and cost of permanent workers.

Keywords: Data Envelopment Analysis (DEA), efficiency, labor, management, outsource

Unraveling Job Stress and Work-life Balance in Healthcare Workers: A Bibliometric Analysis

Tue, 19 Nov 2024 00:00:00 +0000

Due to their demanding jobs, unpredictable schedules, and heavy workloads, healthcare workers frequently struggle to strike a balance between their professional and personal lives. Conflicts between work obligations and personal needs may result from this imbalance, which in turn may raise stress levels at work. This study employs the bibliometric analysis method by conducting a literature study of relevant books, journals, and articles extracted from the Scopus database dating between 2006 and 2022, which consisted of a total of 152 articles. Its findings indicate a significant relationship between stress at work and work-life balance for healthcare workers. High workloads, a lack of organizational support, and lack of control over work schedules were all found to contribute to health workers experiencing more job stress. Negative effects of an unbalanced work-life schedule include increased levels of exhaustion, depression, and lower quality of life. Therefore, it is crucial for healthcare organizations to pay attention to the variables that may impact the work-life balance and stress levels of healthcare professionals. Work-life balance can be improved by taking steps like offering psychological assistance, employee welfare programs, and setting up a more balanced work schedule.

Keywords: job stress, work life balance, healthcare workers, bibliometric analysis

Minimum Essential Force (MEF) Strategy: A Systematic Literature Review in the Context of Globalization

Muhammad Dhany Afrihan, Lim Sanny, Nugroho Juli Setiadi, Willy Gunadi — Tue, 19 Nov 2024 00:00:00 +0000

The primary objective of this study is to perform a systematic analysis of research references associated with the Minimum Essential Force in the defense and security or military sector over the past decade (2013 to 2023). The current study examines the development trend of Minimum Essential Force research in these sectors using Google Scholar data. The current investigation employs qualitative research combined with the literature review process. It gathered data using the web crawling technique from the Google Scholar database. This study concludes that the volume of research on Minimum Essential Force from 2013 to 2023 can be described as consistently increasing. However, each article was published by a distinct journal. This phenomenon indicates that there is no established journal on this topic. In addition, development maps based on keyword co-occurrence are clustered into two categories. The research is limited by the content of the articles used, which were extracted from the Google Scholar database. In the future, in addition to conducting research with broader literature sources, the recommendations provided in this study can be used as hypotheses for in-depth, comprehensive subsequent studies. The findings of this study will likely be useful as a resource for scholars who wish to examine the Minimum Essential Force policy. The literature and bibliometric study on the issue of Minimum Essential Force is possibly the first systematic literature review carried out in Indonesia.

Keywords: globalization, minimum essential force, systematic review, national army, military

Strategic Alliances: Building the Competitive Advantage of Rural Banks in Indonesia

Gaguk Dwi Prasetyo Atmoko, Harjanto Prabowo, Mohammad Hamsal, Firdaus Alamsjah — Tue, 19 Nov 2024 00:00:00 +0000

This paper highlights the determinants of rural banks’ competitive advantage, which has decreased due to Fintech and limited office networks. In industry 4.0, limited office networks can be replaced with digital services to reach public services by proposing digital innovation and business digitalization variables to encourage strategic alliances and increase the competitive advantage of rural banks. Three variables was tested using SEM-PLS: competitive advantage, stratefic alliance, and digital innovation and business digitalisation. Data from 151 rural banks were collected using questionnaires to test the relationship amongst the variables. The results show that business digitalization’s impact on competitive advantage is significantly positive. Strategic alliance mediates the relationship between digital innovation and business digitalization with competitive advantage. However, digital innovation does not directly support competitive advantage.

Keywords: digital innovation, business digitalization, strategic alliance, competitive advantage

What Drives the Profitability of Islamic Banks?: Insights from Indonesia Using the Vector Error Correction Model (VECM) Approach

Sri Yayu Ninglasari, Nugroho Priyo Negoro, M. Fikri Himmawan, Santy Dwi Cempaka — Tue, 19 Nov 2024 00:00:00 +0000

This study examines the influence of various Islamic financing mechanisms – mudarabah, murabaha, musharakah, liquidity, and financing risk – on the profitability of Islamic banking institutions in Indonesia from 2011 to 2020. Utilizing a quantitative approach, the research aims to thoroughly assess both the short-term and long-term effects of these variables on the dependent variable, Islamic banks’ profitability. The analysis is based on panel data from the Indonesian Islamic banking sector during the specified period and employs the vector error correction model (VECM) method for data analysis. The outcomes of the estimation tests indicate that each of these variables significantly impacts the return on assets (ROA) of Islamic banks in Indonesia, both in the short and long term, throughout the given period. The findings reveal that changes in mudarabah, murabaha, musharakah, non-performing financing, and financing-to-deposit ratio have led to measurable responses in the ROA of these institutions. This study offers valuable insights into the relationship between Islamic financing components and the profitability of Islamic banks in Indonesia, contributing to a deeper understanding of the financial dynamics in this sector over the past decade.

Keywords: Islamic banks, Islamic financing, profitability, VECM

Sustainability of Religious Tourism in Indonesia: A Bibliometric Review and Analysis

Tue, 19 Nov 2024 00:00:00 +0000

Religious tourism in Indonesia plays a significant role in the economy and the generation of employment opportunities. This study employs bibliometric techniques to uncover the sustainability of religious tourism in Indonesia. The data was acquired from Scopus and then examined using VosViewer. This study highlights the current patterns of research, the contributions made by different countries, and the clusters of research topics. The research findings indicate a substantial surge in the quantity of research articles pertaining to religious tourism throughout the past 15 years. The United States, India, and the United Kingdom, together with Indonesia, made substantial contributions to this research area. In addition, the sustainability of religious tourism must consider economic, social, cultural, and environmental factors. Subsequent studies are required to investigate areas such as spiritual tourism, halal tourism, destination image, visitor experience, and sustainability. Ensuring stakeholder engagement and advocating for sustainable tourism practices are crucial for maintaining the sustainability of religious tourism. As such, this study offers significant understanding into the growth and possibilities of religious tourism research in Indonesia.

Keywords: spiritual tourism, halal tourism, destination image, visitor experience, sustainability

Are There Any Differences in the Implementation of Crisis Management Throughout the Initial Phase, During, and After the COVID-19 Pandemic? A Study from the Restaurant Industry in Indonesia

Harisatul Agustin, Syarifa Hanoum, Sonia Zakia Aditya — Tue, 19 Nov 2024 00:00:00 +0000

This study aims to investigate the optimal micro-level decision-making priorities as perceived by business actors or restaurant managers in relation to the COVID-19 pandemic. The Importance Performance Analysis (IPA) analysis method is employed to assess these priorities at three distinct stages: the initial phase, the ongoing phase, and the post-pandemic phase. The COVID-19 pandemic triggered a substantial shift in crisis management practises, both during and in the aftermath of the crisis. The most significant enhancements were observed in the realm of collaboration with fellow merchants, promotion of novel services, and use of outsourced or freelance personnel. In the context of the pandemic, certain attributes have demonstrated persistent significance and utilisation across all stages. These attributes include the provision of discounts, advertising across diverse media channels, introduction of new menus, supply of masks for employees, availability of disinfectants in restaurant premises, and the dissemination of COVID-19 prevention information to both employees and visitors.

Keywords: COVID-19, crisis management practices, Importance Performance Anaysis (IPA), restaurant

Detecting Geothermal Operational Asset Anomalies Using the Locality-Sensitive Hashing (LSH) Algorithm

Tue, 19 Nov 2024 00:00:00 +0000

Geothermal power plants are crucial for sustainable energy generation, necessitating the reliable maintenance of their operating assets. This research proposes an approach for asset maintenance through anomaly detection using the Locality- Sensitive Hashing (LSH) algorithm. The accuracy and coverage of traditional anomaly detection approaches in geothermal power plants may be constrained by sensor monitoring systems. The LSH algorithm is used to improve detection skills and get a full understanding of the state of important assets. The proposed method utilizes historical sensor data collected during geothermal power plant operations. This data is transformed into hash codes using LSH, effectively capturing similarities between various operational states and asset conditions. By comparing the hash codes of the current operational state with a library of precomputed hash codes representing typical operating conditions, the LSH algorithm can identify deviations indicating potential irregularities. This facilitates early detection of anomalies, even in large-scale databases, enabling prompt maintenance interventions. The application of anomaly detection using the LSH algorithm provides benefits such as improved asset maintenance planning, reduced downtime, and increased operational safety. By leveraging data-driven analysis and the effectiveness of LSH, geothermal operators can detect faults early, enabling prompt interventions and optimizing reliability and efficiency. By leveraging historical sensor data and the efficient similarity approximation capabilities of LSH, the proposed approach enables early diagnosis of problems, improving maintenance planning and optimizing geothermal operations.

Keywords: geothermal assets, locality-sensitive hashing, asset condition, fault detection, reliability

Handwritten Signatures on Batik as a Branding Strategy and Their Effect on Consumers' Purchase Intention: A Case Study of Oey Soe Tjoen Batik

Tue, 19 Nov 2024 00:00:00 +0000

In the midst of increasing market competition in the batik industry in Indonesia, the role of branding strategy must be considered by every batik entrepreneur. The use of handwritten batik signatures on batik fabrics has been a classic, long-standing branding approach in batik, and as one of the batik houses that has been active for almost 100 years in Indonesia, Oey Soe Tjoen has also made efforts in their branding strategy with this method. This research aims to analyze the handwritten signature on batik fabric as a branding strategy for traditional batik fabrics in Indonesia, particularly Oey Soe Tjoen, and its influence on consumers’ purchase intention. This study implements a mixed-methodological approach which consists of qualitative and quantitative methods. The results are in the form of qualitative data on the handwritten signature analysis through interview and observation, while the quantitative data are analyzed as to its effect on consumers’ purchase intention, using the multiple regression analysis. Based on the research, the use of handwritten signature on batik fabrics has a significant effect on customer’s purchase intention. The objective of this research is to be a reference for more batik entrepreneurs in Indonesia to draw upon and further consider the implementation of handwritten signature as a branding strategy. This research aspires to also have an impact on increasing the competitiveness of the Indonesian traditional batik industry, locally and internationally.

Keywords: batik, branding, cultural heritage, purchase intention, textile

The Influence of Country of Origin (Coo), Country of Manufacture (Com), and Brand Power on the Decision to Buy Secondhand Clothing in Mataram City

Tue, 19 Nov 2024 00:00:00 +0000

The emergence and development of second-hand clothing sales are seen as a new business opportunity. This research aims to analyze the influence of Country of Origin (COO), Country of Manufacture (COM), and brand power on the decision to buy second-hand clothing in Mataram. Quantitative research with causal methods is used. The sample consists of second-hand clothing consumers who shop at Karang Sukun Market in Mataram, and the number of respondents was 100 people. The data collection tool is a questionnaire using a 1 - 5 Likert scale. The data analysis used is a structural equation test with the SEM partial least squares (PLS) method using SmartPLS 3.0 software. The resulta of this study shos that the Country of Origin has no significant effect on purchasing decisions. On the other hand, Country of Manufacture and brand power have positive and significant effects on purchasing decisions. The findings of this research can be used as a reference for MSMEs and second-hand clothing sellers in Mataram and other areas to consider providing products from brands that have greater brand power in the minds of consumers.

Keywords: country of origin, country of manufacture, brand power, purchasing decision., thrift clothes

AI Implementation in Art Museums Through Sensory Design

Ayisha Saniya Ambalavan, Ashwarya Chauhan — Tue, 19 Nov 2024 00:00:00 +0000

This research paper compared the use of advanced technology like AI in modern art museums with the traditional art museums. It focused on the display of art forms that help create a more immersive experience for visitors by engaging the five senses with the help of sensory factors such as sound effects, visual stimuli, haptic design, and tactile forms. In the digital age, it is essential to enhance spaces using growing AI technology to accommodate emerging art forms. In India where culture is rich and timeless, it is imperative we welcome new changes to the perceptions of art. A comparative analytic table has been prepared by using associated keywords to find research papers from various sources (Google Scholar, Springer, Research Gate). Furthermore, national and international case studies were explored, and a thorough analysis of the space and usage of AI technology was conducted. After collecting the secondary data, the primary data was collected using the interview method through digital forms. The collected information through both online and offline methods underwent a comparative analysis, from which a conclusion was derived. As such, this paper proposes how art museums can be further developed and designed using AI technology and multi-sensory features to increase visitor engagement and understanding, by creating a space that can accommodate all art forms in the Indian context. It thereby discourages prejudices against introducing AI into artistic and cultural spaces.

Keywords: visitor experience, AI technology, interactive spaces, art museum, sensory factors

Augmented Reality as an Assistive Tool for Learning How to Use Medical Devices

Tue, 19 Nov 2024 00:00:00 +0000

In education, especially in medicine and medical technology, augmented reality (AR) is a promising innovation that can support and enrich the learning process. This technology offers the ability to present complex information on medical devices more interactively, enhance understanding, and provide a practical experience as an alternative to using real devices. AR can be integrated into the process of learning how to use medical devices. In particular, AR can improve information retention, facilitate understanding of technical concepts, and reduce errors when students use medical devices in simulations. It also allows students to practice in a safe environment before dealing with real situations. Despite its great potential, the application of AR in the learning process of medical devices also has several challenges. The need for infrastructure and compatibility is one barrier from a technological perspective. Meanwhile, from a pedagogical perspective, training for teachers to utilize AR effectively is essential. However, despite these challenges, with the right approach, AR has the potential to increase user engagement, deepen understandings of concepts, and enrich the learning experience. Also, with the development of technology and increasing affordability, we posit that these barriers will lessen over time.

Keywords: AR, augmented reality, learning process, medical devices

The Influence of Shifting Media Displays on Visitor Circulation Patterns and Acoustic Environment

Thomas Ari Kristianto, Sri Nastiti Nugrahani Ekasiwi, Dhany Arifianto — Tue, 19 Nov 2024 00:00:00 +0000

Many exhibition spaces, such as museums, galleries, theme parks, and exhibitions, use audio-visual devices to enhance the presentation of their collections. These devices include display monitors and speakers that supplement the artifacts or content on display. The audio-visual devices can attract more visitors, but they also change visitor movement pattern and increase the ambient noise levels. How does this affect the design and experience of exhibition spaces with audio-visual elements compared to those without them? This research sought to examine the variations in visitor circulation patterns and acoustic environments across 16 museums and public exhibition spaces. The methodologies employed included photographic recording, sketches, and observational techniques for analyzing circulation patterns, alongside simple single-point acoustic measurements to assess background noise levels. The findings revealed that exhibition spaces incorporating audio-visual elements typically feature longer and more linear circulation paths to accommodate a greater number of visitors, as well as elevated background noise levels compared to spaces without such elements. This study offers valuable insights for the design of exhibition-type buildings, particularly those integrating audio-visual devices, which are anticipated to become increasingly prevalent in the future.

Keywords: exhibition hall, audio-visual, circulation, background noise levels

The Impact of Integrating Undagi Indigenous Knowledge with Contemporary Interior Design Curriculum Content on Achieving Sustainable Development Goals (SDGs)

I Kadek Dwi Noorwatha, Imam Santosa, Gregorius Prasetyo Adhitama — Tue, 19 Nov 2024 00:00:00 +0000

This conceptual study examines the role of the undagi’s indigenous knowledge in interior design education curriculum content, and as a modern interior design challenge that accelerates Sustainable Development Goal (SDG) attainment. Undagi, a traditional Bali and Nusantara (ancient Indonesia) architectural technique, uses sustainable materials and has significant potential to accomplish the SDGs. The critical approach is a conceptual-fundamental examination that inductively explores the connectedness of knowledge essential to the interior design curriculum. Traditional undagi knowledge (lontar) and international and national interior design curriculum requirements are analyzed. Studies demonstrate that integrating a culture-based interior design curriculum with SDGs has many benefits, including: (1) Active designer involvement in global issues; (2) Preservation of traditional cultural resources; (3) Creation of Indonesian interior designs with international selling points; (4) Increasing the tradition-based creative economy; (5) Forming the mindset of future Indonesian interior designers who are culturally sensitive and love their cultural resources; and (6) Harnessing the knowledge that interior design creates spaces that influence their inhabitants.

Keywords: connectivity, Undagi indigenous knowledge, interior design curriculum, SDGs, Bali

The Role of Home Designs in Supporting Stunted Children's Motor Development: A Case of Stunted Children's Houses in Surabaya

Azharine Purwa Jingga, Purwanita Setijanti, Dewi Septanti — Tue, 19 Nov 2024 00:00:00 +0000

A house is the first environment in which a child experiences the world. It is the primary environment for children to undergo growth and development through the activities and interactions that occur in it. In the motor development stage, children tend to act based on their perceptions of what is provided by their environment. This can be explained through the concept of affordance, where affordance is understood as the potential provided by the environment for users to behave, act, and to perform in it. This becomes a problem when a house is inhabited by children with developmental barriers – in this case, motor development. One example of a child with motor barriers is a stunted child. To promote fine and gross motor development, particular attention must be given to the architectural proportions of dwellings, notably for a stunted child who faces obstacles to physical exercise. To meet the needs of stunted children, this research aims to determine the functionality of residential spaces based on elements that facilitate children’s motor activities. By employing a phenomenological approach that focuses on the interactions of stunted children in their homes which impact behavior and activities, the research findings probe at the idea of a stunting-friendly housing environment. The study employs a qualitative strategy and a naturalistic paradigm, prioritizing participant knowledge—that is, parents of stunted children—in its research design. Parents of stunted children who dwell in houses are the study participants. To see how kids interacted with their house environment, observations and interviews were done. The research’s conclusions encourage the idea of a straightforward, handicapped-accessible residential space that can be used in houses occupied by stunted children.

Keywords: housing, affordance, motor development, stunted children, behavior

Evaluating the Design of a Board Game About Sex Education for Children Ages 6 to 10 in Surabaya

Andita Wibyasti Sari Putri, Octaviyanti Dwi Wahyurini — Tue, 19 Nov 2024 00:00:00 +0000

This study focuses on sex education, a topic notably absent from the education curriculum across Southeast Asia, including Indonesia. Due to its contentious nature, discussing sex education openly is often avoided, resulting in limited educational and media resources available for education about this matter to children and teenagers. The objective of this research is to develop a comprehensive and age-appropriate educational board game, specifically designed to address early sex education for children aged six to ten. The study primarily instructs children on matters of self-protection and the establishment of personal boundaries. Through a mixedmethod approach via design thinking, the study combines qualitative interviews with quantitative evaluations of the prototype. The research encompasses various stages, including data collection, design concept, and evaluation, which involves a post-test assessment of the design prototype. This research provides crucial insights into the effective communication of delicate subjects, such as early sex education, to a young target audience.

Keywords: board game, early sex education, learning media, interactive media, visual communication design

Simplification of Product Design to Enhance the Sustainability Product Service System (SPSS)

Ahmad Nur Firmansyah, Bambang Iskandariawan — Tue, 19 Nov 2024 00:00:00 +0000

In today’s society, many donation programs still operate using a linear economy (LE) business model. This approach restricts donated products to their intended recipients without returning them to the manufacturer or distributor for repair, maintenance, or product enhancement. Unfortunately, this often leads to more waste when products can no longer be reused and are immediately disposed of. Our research aims to simplify innovative products and strengthen the connection between products and sustainable services to establish a circular economy (CE) using the product service system (PSS) business model. We utilized design thinking, a four-stage method, to accomplish our goal. We began by analyzing products available for sale and considering the perceptions of users, manufacturers, and distributors. In the defining stage, we formulated product design specifications (PDS), followed by prototyping and testing. Our research results focus on the requirements of users and manufacturers and the qualitative amalgamation of product services in the form of PDS. These findings have the potential to impact the development of a more efficient sustainable product service system (SPSS).

Keywords: linear economy, circular economy, product service system, product design specifications

The Integration of the Modern Kebaya with Gothic Aesthetics in a Womenswear Collection as an Embodiment of Women's Empowerment

Monalisa Antoinette, Angelina ‎ , Mega Saffira — Tue, 19 Nov 2024 00:00:00 +0000

This study examines the visual aspects of the discovery and modernization of Indonesian Kebaya. The Kebaya’s integration with the Gothic style is considered an example of its modernization. The combination of these two aspects, in addition to its innovative nature, serves as a means of preserving the cultural significance of Kebaya both domestically and globally. The Gothic style is a popular fashion trend among the younger generation. The Kebaya and Gothic styles share historical connections as they both served as emblems of women’s resistance and independence in previous eras. In terms of visual aesthetics, there are notable similarities between the Kebaya and Gothic styles, particularly in their use of lace fabric and form-fitting silhouettes. In addition to this, the examination of the Kebaya and Gothic style, frequently associated with women, suggests that the incorporation of Gothic elements into the modernization of the Kebaya can serve as a symbol of women’s emancipation. The present study employs a qualitative research methodologies, including a comprehensive literature review, trend analysis, and design and material explorations. The exercise produced a collection of ten distinct designs, each of which is manifested in four different product realisations. The collection encompasses a range of garments, including Kebaya shirts, pants, skirts, bralettes, and corsets. These pieces predominantly include black hues and exhibit fitting body forms. Additionally, they are decorated with metallic hardware accents and embellishments, which are applied to lace and denim fabrics. The purpose of this collection is to ensure the preservation of the Kebaya as an integral part of Indonesian culture while also allowing it to coexist with contemporary pop culture. This approach aims to maintain the relevance of the Kebaya in an ever-evolving and modern society.

Keywords: Kebaya, gothic, modernization, culture, preservation, fashion

Analyzing the Relationship Between Sense of Place and Behavioral Culture

Endry Salsabila Sampurno, Susy Budi Astuti — Tue, 19 Nov 2024 00:00:00 +0000

Sense of place is a theory that originated in the field of humanistic geography and has expanded into various academic disciplines, such as environmental psychology and architecture. The definition of sense of place is the process of the relationship between humans and a place, resulting from a complete perception of environmental conditions, including both the physical and social settings that provide an experience of that place. Sense of place has three primary parameters: physical setting, meaning, and activities. However, these three parameters are no longer relevant to the current situation because the factors contributing to the sense of place are not solely based on these three parameters. After reviewing the literature and data, researchers have found that in some places, one of these parameters may not be considered, even though some of the community still perceives that region/area as having a strong sense of place. This is driven by the evolving behavioral culture of the community. Even a person’s background and birth year can affect their sense of place. Gen Z and millennials, with their fast, efficient, and instant behavioral culture, may have different perceptions of the sense of place in a location compared to Gen X and baby boomers, who tend to prefer more traditional elements. After the analysis of various literature reviews, researchers presented the results in the form of a bubble diagram illustrating the relationship between the sense of place and behavioral culture.

Keywords: relationship, sense of place, behavioral culture, literature review

Using Moluccas Ornament in Church Interior Aesthetics

Emanuelaj Irene Maspaitella, Mahendra Wardhana — Tue, 19 Nov 2024 00:00:00 +0000

Interior design is the process of arranging and creating interior elements to form an interrelated unity and achieve certain goals in every aspect of aesthetics, safety, and comfort of space. Aesthetics an important aspect of interior design, because it is related to beauty and encompasses all aspects of what is called beauty. Currently we are in a modern era, that popularizes certain designs and styles. The interior design of prayer rooms also aligns with today’s modernist times and designs. Cultural elements are rarely found in modern times. Therefore, this author aims to implement Maluku cultural ornaments into the interior of churches. The integration of these ornaments into the design also introduces elements of locality to everyone who is in the prayer room.

Keywords: interior design, aesthetics, ornaments, Maluku, church

Revaluing Jewelry Made from Recycled Copper and Brass

Made Ruci Mahottama Sukma, Ellya Zulaikha — Tue, 19 Nov 2024 00:00:00 +0000

Metal is a material that can be processed in a sustainable manner without degrading or losing its original properties. The composition of metal waste in Indonesia alone is expected to reach 6.86% by 2021 and is ranked fifth as the largest waste composition in Indonesia, which has the potential to damage the ecosystem if not handled properly. Several companies are trying to respond to the concerns about metal waste in Indonesia, namely by revalue metal waste into products such as jewelry, home decor, and furniture. However, recycled metal waste still has a low value in the eyes of society, causing its sparse usage as a product material. This research focuses on the use of brass and copper waste, presented in the form of stories. This research also was carried out through several methods such as literature study, market research, brainstorming, and product development to produce jewelry that connects metal and copper waste materials with the concept of rebirth.

Keywords: metal, waste, jewelry, recycle, revalue

Digital Mediation in Interfaith Dialogue: Advancing Christian-Islamic Unity in the Modern Age

Tue, 19 Nov 2024 00:00:00 +0000

Interfaith dialogue is crucial in a diverse country like Indonesia, where misunderstandings often arise among religious followers. Such misunderstandings have sometimes led to religiously motivated conflicts. Effective interreligious communication can mitigate these issues. While there are inherent creedal differences, mutual understanding is key to fostering peaceful relationships between religious groups. This study aims to delve deep into the intricacies of interreligious communication. One significant problem is the communication gap between religious communities, which can escalate tensions. Recent studies suggest that disputes often arise from misinterpretations of one religion’s teachings by members of another faith, driven by their own theological perspectives. Experts advocate for interreligious communication as a pathway to religious moderation. This research uses a YouTube video from Deddy Corbuzier’s channel, featuring dialogues between Leonardo (Onad), Habib Jafar, and Pastor Yerry Pattinasarani, to explore the nuances of communication between Islam and Protestant Christianity, the two predominant religions in Indonesia. The study will focus on two main aspects: a content analysis to understand the communication patterns, and a philosophical examination of the theological discourse. By leveraging digital media, this research hopes to promote a contemporary form of religious moderation, inspiring the youth to bridge religious divides and prevent future conflicts.

Keywords: Islam, interreligious, Christian, digital, communication

The Implementation of Community Empowerment In Local Energy Communities: A Case Study

Nicho Farhan Daroini, Arfan Fahmi, Deti Rahmawati — Tue, 19 Nov 2024 00:00:00 +0000

The concept of a local energy community for community empowerment is one of the efforts to provide alternative energy for rural communities. One such community is in the Andungbiru Village, Tiris District, Probolinggo Regency that sought to bring to life this idea through the PLTMH unit by the Tirta Pijar PLTMH Group in collaboration with CSR PLN Nusantara Power UP Paiton in the Kampung Setrum program. This study aimed to examine the implementation of an Local Energy Community in Andungbiru Village based on an analysis of community empowerment outcomes. A qualitative, case study approach was used. Primary data were obtained from in-depth interviews and focus group discussions with informants who were chosen by the purposive sampling method. Meanwhile, secondary data drew from the PLN Nusantara Power UP Paiton CSR document and other documents. Data analysis was carried out by data reduction, categorization, data presentation, and drawing conclusions by employing outcome analysis, which were then tested for data validity using source triangulation techniques and expert validation. The results of this study describe how the implementation, decision making, management of human and natural resources, and response of the Tirta Pijar PLTMH group to problems within the local energy community, impact the empowerment of Local Energy Communities. This research concludes that community empowerment at the Tirta Pijar PLTMH has reached the highest (power-shift) level.

Keywords: local energy community, ladder depiction of outcome of empowerment, community empowerment, corporate social responsibility

Santriprenuership: A Strategic Approach to Human Capital Development

Tue, 19 Nov 2024 00:00:00 +0000

Economic development in the era of industry 4.0 has emerged as a crucial societal concern, drawing significant attention from scholars and practitioners. On a theoretical level, the discourse centers around achieving sustainable development through economic self-sufficiency. At a practical level, economic progress should be accessible to all strata of society, including those within Islamic boarding schools. This inclusivity extends to the development of santripreneurship, a rapidly growing concept within the Islamic boarding school community. Santripreneurship refers to a new breed of students who possess expertise in both religious studies and practical knowledge, with a strong inclination toward business and entrepreneurship. This research aims to delve deeper into the development of human capital within Islamic boarding schools through santripreneurship and identify a strategy to cultivate student potential, fostering an entrepreneurial spirit and mindset that aligns with local cultural values, all while enhancing their knowledge and skills in accordance with Islamic boarding school principles. This research is conducted at Nurul Haromain 93 Islamic Boarding School in Tolbuk Village, Bangkalan, Madura. We employed a qualitative descriptive approach, utilizing in-depth interviews, focus group discussion (FGD), questionnaire and direct observation to assess potential and formulate strategies for human capital development through santripreneurship at this institution. Our findings indicate a significant reservoir of untapped resources and human capital development strategy within the Islamic boarding school. We propose various methods to harness this potential, including the identification of pesantren assets and introduction of early entrepreneurship education and training for santri and teachers. Furthermore, the research findings encourage government participation in the development of santripreneurship in new-small scale pesantren that are pioneered independently.

Keywords: human capital development, santripreneurship, santripreneur, Islamic boarding schools, economic development

The Moderating Role of Entrepreneurship Education at the Diploma Level: Predicting Entrepreneurial Intention

Tue, 19 Nov 2024 00:00:00 +0000

This research focuses on the entrepreneurial intentions of diploma students in Indonesia, drawing data from respondents from several selected universities in Indonesia. These intentions are encouraged by entrepreneurship education, which plays an important role in developing students’ entrepreneurial behaviour. In recent years, Indonesia has emphasized the integration of innovative entrepreneurial concepts into university curricula. Entrepreneurship education can also contribute to sustainable business development. In the context of mass entrepreneurship and innovation, entrepreneurship education is important for promoting the restructuring of economic and business models, increasing development momentum, and following an innovation-driven development path. It is used as a moderator in this research to examine its contribution to the relationship between the independent variables used, because previous research exploring its moderating role in higher education circles have not fully confirmed said relationship. This study used a quantitative approach, with a sample size of 582 students consisting of selected universities on the islands of Java and Sumatra, because they have an entrepreneurship curriculum with the largest number of students in Indonesia. This study used an online questionnaire as a data collection medium. Questionnaires were distributed and filled in by respondents from August 2022 to March 2023. The results of the study reveal interesting findings regarding the moderating role of entrepreneurship education in strengthening and weakening the relationship between predictors of entrepreneurial intention. This study then used the theory of planned behaviour to form a research model.

Keywords: entrepreneurial education, entrepreneurial intention, theory of planned behavior

“I Don't Need Easy; I Just Need to Move”: Evaluating Wheelchair Technologies for a More Inclusive World

Tue, 19 Nov 2024 00:00:00 +0000

The wheelchair is an extreme representation of mobility through walking activities. Functionally, a wheelchair is an assistive device for people who cannot walk. However, from a “persona” perspective, a wheelchair is a part of the body that works differently from the way walking on two feet does. Both perspectives are valid, and their trains of thought are inseparable from the existence of technology. People with disabilities who cannot walk use technology to get to know the world. Conversely, the world is shaped through the experience of technology used by people who cannot walk. Wheelchairs are one of the technologies that change the construction of the world. The physical and social environment changes according to the needs of wheelchair users and the development of wheelchair technology. For example, battery technology and brushless DC motors are part of technologies that can be used to expand the displacement of a wheelchair, so that wheelchair users can expand their social interactions. The question is, which design is appropriate for technology to be used properly by wheelchair users? To answer this question, this article invites discussion about scenarios and designs that are appropriate for wheelchair users to weave into their environment. The approach is phenomenological, looking especially at the experience of wheelchair users who get to know and shape the world through technology. Experience mining, adapted from experimental design, within depth interviews, talk-aloud protocols, observations, and confirmations produce comparisons of experiences using appropriate technologies. The result of this research is a prototype which can be developed to help wheelchair users expand their micromobility or urban mobility.

Keywords: appropriateness, disability, experimental design, wheelchair