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Djasmin Zaylendra, A., Puteri Woro Subagio, D. and Ratna Pudyaningsih, A. 2024. The Role of Brand Attractiveness on Impulse Buying with Celebrity Worship as A Mediation Variable on Purchase of Official Merch BTS in East Java. KnE Social Sciences. 9, 4 (Jan. 2024), 608–627. DOI:https://doi.org/10.18502/kss.v9i4.15105.