@article{Muharrami_2021, title={Sarcasm Identification of Batak Toba Culture in the Mandok Hata New Year Celebration}, volume={5}, url={https://knepublishing.com/index.php/KnE-Social/article/view/8720}, DOI={10.18502/kss.v5i4.8720}, abstractNote={<p>This research investigated the variety of language styles of sarcasm in the Mandok Hata New Year celebration. By analyzing the style of language, the researcher found the true meaning of an utterance in accordance with the intention of the speaker. In this research, the writer conducted the analysis of Mandok Hata in the New Year celebration by analyzing four videos. The use of sarcasm typically lessens and sometimes enhances the negativity inherent in a sarcastic statement. Using a realistic informal format, participants read either a sarcastic or a non-sarcastic aggressive argument between same-gendered interlocutors and rated the pragmatic goals being expressed using a range of measures taken from previous studies. The results of the study showed all five types of sarcasm could be found in the videos: contrast between a positive sentiment and a negative situation (frequency 4); contrast between a negative sentiment and a positive situation (frequency 13); contrasting connotations (frequency 1); verity negation (frequency 1); and temporal facts extraction (frequency 4). The most dominant style of sarcasm was the contrast between a negative sentiment and a positive situation.</p> <p><strong>Keywords</strong>: Language Style, Sarcasm, Mandok Hata</p&gt;}, number={4}, journal={KnE Social Sciences}, author={Muharrami, Ulya}, year={2021}, month={Mar.}, pages={647-655} }